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Home»Funding & Deals»Handpickd Raises ₹21.7 Cr to Scale Fresh Produce Network
Funding & Deals

Handpickd Raises ₹21.7 Cr to Scale Fresh Produce Network

Himanshu SindhiBy Himanshu SindhiJune 5, 2025No Comments2 Mins Read
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India’s agri-tech sector is witnessing rapid innovation, and at the helm of this transformation is Handpickd, a fresh produce supply chain startup founded by Anant Goel. The company has successfully raised ₹21.7 crore in funding, propelling its valuation to ₹300 crore and reinforcing investor confidence in the future of tech-enabled agri-distribution.

Key Highlights:

  • Tech-Driven Supply Chain:
    Handpickd leverages data analytics, real-time logistics tools, and a tech-first approach to streamline the journey of fruits and vegetables from farmers to end retailers.
  • Bridging Rural and Urban Markets:
    Rooted in India’s agricultural belts, Handpickd connects farmers directly with urban kirana stores, e-commerce platforms, and modern trade outlets, eliminating inefficiencies and reducing spoilage.
  • Freshness at Speed:
    The startup focuses on maintaining product quality and freshness through strategic sourcing and optimized logistics—ensuring a faster and more transparent supply chain.
  • Cold Chain Strengthening:
    With the newly raised funds, Handpickd plans to bolster its cold chain infrastructure, crucial for preserving the quality of perishable goods during transit.
  • Expansion Plans:
    The capital infusion will also fuel Handpickd’s geographical expansion across more Indian cities, making it easier for consumers and businesses to access fresh, farm-sourced produce.
  • Focused on Efficiency and Trust:
    Handpickd’s model prioritizes traceability, reliability, and timely delivery, creating a dependable ecosystem for both producers and retailers.
AgriTech Anant Goel Cold Chain Infrastructure Farm to Store Fresh Produce Startup Handpickd Indian Agri Innovation Kirana Retail Supply Chain India Tech in Agriculture
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Himanshu Sindhi

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