EcoSoul Home, a sustainable home essentials brand, has raised $20 million (approx. ₹180 crore) in its Series B funding round. The round was led by Accel and Bajaj Financial Securities, with participation from StartupXseed Ventures, JSW Ventures, and CK Birla Group. Venture debt was provided by Alteria Capital and SIDBI.
Funding Snapshot
With this infusion, EcoSoul’s total funding now exceeds $50 million. The latest round included $17 million in equity and $3 million in debt.
Manufacturing & Product Expansion
EcoSoul will deploy the fresh capital to expand production across its five owned facilities in Muzaffarnagar, Sitarganj, Tumkur, Shimoga, and Raipur, along with 11 contract manufacturing units. The company aims to double capacity, diversify into new product categories, and introduce an additional brand targeting value-focused mass-market consumers.
Global Growth Strategy
Currently operating across 12+ countries, EcoSoul generates 75% of its revenue from international markets. The new capital will accelerate entry into high-potential regions, including Saudi Arabia, Oman, Qatar, Bahrain, France, Spain, Portugal, and Italy. Alongside retail expansion, the company is preparing to enter the B2B segment to capture institutional demand.
Leadership Outlook
“Our goal is to scale both capacity and innovation while ensuring sustainable affordability for consumers worldwide,” said Rahul Singh, Co-Founder & CEO of EcoSoul Home.
Market Context
Sustainability-driven consumption is on the rise globally, with India emerging as a key hub for eco-friendly manufacturing. EcoSoul’s expansion aligns with this demand, positioning it as a leading player in affordable, sustainable home solutions.
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