Some stories aren’t stitched they’re woven through experience, grief, and sheer resilience. Meghna Tewari’s journey from a teenage girl navigating loss to the founder of BigSarees is a testament to quiet strength and cultural vision.
A Childhood Marked by Loss
At just 13, Meghna lost her father a life-altering moment that thrust her into adult responsibilities far too early. Her family’s financial reality changed overnight. She took up her first job soon after, earning ₹1,200 a month. While most teenagers were discovering life, Meghna was learning how to survive it.
This early adversity planted the seeds of independence, grit, and empathy values that would later define both her leadership and her brand.
The Shift from Corporate Strategy to Cultural Legacy
Meghna built a thriving career in India’s leading organizations ICICI Bank, Red FM, Jagran Prakashan, and Hindustan Media Ventures. For over two decades, she helped shape consumer narratives and corporate identities.
But something deeper was calling.
She saw the beauty and brilliance of India’s textile artisans particularly women being overlooked in a fast-fashion world. So, she chose a different path. One that honored India’s heritage, empowered rural women, and brought stories back into the fabrics we wear.
That path became BigSarees.
A Brand Woven with Purpose
BigSarees isn’t just another ethnic wear brand. It’s a platform for women artisans many from remote villages who have mastered regional weaves like Kantha, Chikankari, and Jamdani. Each saree comes with the name and story of the woman who made it, blending tradition with identity and dignity.
It’s fashion, yes but it’s also storytelling, sustainability, and silent revolution.
Through Big Sarees, Meghna has impacted the lives of hundreds of women. Her work celebrates not just the six yards of elegance, but the hands and hearts behind them.
Struggles Behind the Spotlight
Meghna’s entrepreneurial journey wasn’t lined with comfort. Building a brand from scratch especially one grounded in slow fashion and handcrafted products meant battling skepticism from investors, managing small margins, and winning the trust of artisans who had long been exploited by middlemen.
Add to that the weight of personal expectations as a woman from an orthodox family. Choosing to step outside conventional paths was not easy but Meghna believed in her purpose more than she feared judgment.
BigSarees in a Changing India
India’s ethnic wear market is booming, projected to cross ₹1.5 lakh crore by 2026. But Meghna isn’t chasing numbers. She’s building legacy through livelihoods.
Her brand has also birthed a movement Saree Lovers Story a community of over 3,500 women who see the saree not just as attire, but as personal expression and cultural pride.
Final Thread
In every saree she curates, there’s a fragment of her own journey: loss, resilience, reinvention.
Meghna Tewari didn’t just create a brand she created a bridge between India’s past and its more conscious, empowered future. One where women aren’t just wearing sarees, they’re owning their stories.
